Dec 16

brrrrrr
This was taken
in a cold weekend
@ the Cambridge
Boston area.

Did i mentioned:
brrrrrr
Rachel’s favorite site at that moment in time was: StatCounter
Nov 12
 

Andy is a social media
enthusiastic,
top bay area
real-estate professional,
big fan of twitter
and of course Blogging at
My East Bay Agent.

 

I loved Andy’s quote about
social media’s major value,
simple but on point:
"In addition to be able to

connect with
other professionals..
well that is the value”

<< very quickly you’ll see
its San Francisco.

Andy’s favorite site at that moment in time was: ActiveRain Real Estate Network
Oct 29
I’m director of Social Media @ um.com.We offer our users trade fantasy portfolios in a sporty-tournament-like-online-game experience.  My responsibilities include US product launch, Social-Media penetration, and special projects. The video below was created in celebrating the launch of our Blog and a few other new online properties.
Production Notes: I was thinking of a *different* way to celebrate my goofy-team (mostly guys, yes, mostly programmers) and at the same time put a friendly face to who we are and what we do. And, did I mention we are a start-up? So Budgets must go a very long way. I knew I’d need to shoot it myself, and edit it on my good old Mac.
What worked to my advantage was a team of boys that trusted me and our local community.
Our next door neighbors are auto-repair shops, small printing houses, and many eclectic production spaces. When I’m walking to work, I always find it kind-a drastic change from the low-tech setting into our hi-tech offices with lots of laptops, servers and other start-up equipment.

Did you grow up watching Annie? Well I did. And clearly, still leaving its mark.
The track ‘I Think I’m Gonna Like It Here’ from the musical was inline with our message of come and meet us (We Know You’r Gonnal like it Here!)  where our low-tech neighborhood served as the backdrop.

Watch clip one first (the original) then our version. Enjoy.

   
Watch This 1st Watch This 2nd
start @ 1:50

 

Oct 19

 

I ran into Jamie at the Affiliate Summit. Among others, Jamie is cocking up a storm in Indigio, running their Affiliate efforts and other online-marketing executions.

It’s not an easy thing to capture why Dlisted.com is such a popular guilty pleasure.
Unless you are Jamie, that was able to express it in three words plus a look.

< Check It Out

Jamie’s favorite site at that moment in time was: Dlisted.com.

     
Sep 17
 

fascinating
filmmakers.

amazing
workshops.

beautiful
surroundings
.

What more can
one ask for?
Well for us,
at the 2008
Kopkind/C.I.D
Filmmakers
Retreat

It was
cell reception
here we are:
Betsy
Heather
David
Erin
Terry
Susi
me
Sarah
Benenau
Lynn
in compromising
positions
looking for that
promising signal.

     
Aug 13

 

Ed, E-d, Eeeeeeeeeed!
funny-man, one of the founding fathers of Israeli high-tech, and venture capital industry, inspiring storyteller and most importantly a terrific human being.
I shoot this last month after/before we had lunch in this extra posh restaurant at Tel-Aviv’s old port.

The food was semi-Oi!! But the conversation was a real Oi!! Oi!! Wait for the part in the clip where Ed mention this wonderful quote:
the older I get the better I used to be

Ed’s favorite site at that moment in time was: EuroSport.

     
Jul 23
     

I met with the folks @ LH, to discusse Virtualization n’ Elastic Compute Cloud as a data collecting methodology on one of their target audiences: the travel industry. The plan is using this information as part of an elaborate email campaign. One of the building blocks of this final execution is a fun video. This video will be used in one of the 5 landing page we are creating.

Production notes: It started by me kidnapping LH’s CEO for three hours of beach-time. As you can imagine, the four of us: him, I, his laptop, and the camera equipment were a bit like a jellyfish in a sea of beautiful bodys n’ relaxation. But, folks were kind.
In situation like this, what gets me excited are those happy accidents that make a-piece work. In this case, we were already half way through the shoot, as we had to move to the other side of the beach. As much as I’m convinced life is all about pain and suffering, I decided to move us, and avoid a trip to the emergency room. A paddle-ball tournament just started way too close to us, and I don’t know if you know this, but people take their ball games very seriously.

At this new location, I discovered a 73-year-old Yogi that starts his days with a two hours session standing on his head. I saw him, feel inLove and at the risk of attracting lots and lots of bad karma, interrupted his practice and asked him if he will be willing to be part of our shoot. Being the generous Yogi that he is, he said yes! Watching him , Mr. CEO and all the human traffic behind them made me think of shooting n’ cutting the clip the way I did. Enjoy.

 

Credit: The amazing track is by ThomasJT titled: This Day Comes

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